Designing a San Francisco AI startup built by a founder now at OpenAI

Before

When Anish came to us, Intently was in beta, with no customer reviews to lean on. It needed a professional identity and website that could explain how its AI agents find relevant online conversations and give people confidence in a young company.

As the product developed, onboarding created another challenge. Anish was setting up every new account himself, helping users describe their businesses and decide where to look for leads. The product needed a way for users to get started without relying on that hands-on setup.

What we did

We created a consistent visual identity and website design that matched the product’s frontier-AI ambition. The new presentation gave Intently a recognisable look across its logo, typography, colours and website.

We then carried that clarity into the product, designing onboarding screens and animations around the intent signals users wanted to find, with the detailed search setup handled by AI agents.

Result

The new website was live in just a few weeks and received positive feedback from investors Anish spoke with:

“Wow! This looks like series A startup website”

After the launch, Intently had a brand and website they could use in investor conversations and customer demos. The new onboarding setup cut the time spent helping customers get started.