Rebuilding a website for an HR-tech company with 500+ partners, including Volvo, Panasonic, and Nestle

Problem

Before Dan from Talent’em reached out to us, their web presentation was suffering from a mix of outdated design and unclear communication. This meant they couldn’t use the website as supporting material in sales presentations and social campaigns. It also made them perform poorly in organic search results.

What we did

Talent’em already had a logo with brand colors but lacked a proper design direction. We therefore decided to go beyond just a website and create a design style that would work for the rest of the company going forward. This included creating custom illustrations and updating their mascot to a pencil-drawn look.

We also worked closely with Dan on the messaging, making sure the new site explained how exactly Talent’em uses their AI software when finding job candidates.

Result

In two weeks of working with Dan, we delivered a completely reworked website with 2 language variants, custom illustrations, and an EU-compliant analytics setup.

After launch, the Talent’em team immediately started using the website as supporting material for their sales team. The site now works alongside their sales effort, not against it.

Due to improved SEO, the site also saw a 2x increase in visits during the first month, helping Talent’em gain more visibility in organic search results.

Business impact

Talent’em is now using their website as a new key sales channel to reach new clients and business partners. Their sales team is actively using the site in their sales efforts.